Marketing for Rheumatologists

Be the Top 1% in Rheumatology.

Visibility is authority.

Be the obvious choice for every patient searching for a rheumatologist.

Apply for a Strategy Call30 minutes. No fee.

From a positive ANA to RA, lupus, gout and biologic care.

Somebody wins this search today. Make sure it's you.

What We Do

Patients can search for you anywhere. We make you the obvious choice everywhere.

From Google to Instagram, we cover every place a patient looks for a rheumatologist. One goal: more of the right autoimmune patients on your calendar.
rheumatologist near me
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DY
Dr. Your Name, MD
https://dryourname.com › rheumatology
Board-Certified Rheumatologist in [Your City] | Dr. Your Name
RA, lupus, psoriatic arthritis and gout. Clear new patient access.
★★★★★ Rating: 4.9 · 312 reviews
Book onlineRALupus
People also ask
How do I choose a good rheumatologist?
Do I need a referral to see one?
swollen finger jointsA
Open nowTop ratedSaturday
Dr. Your Name Rheumatology
4.9 ★★★★★ (218) · 1.2 mi
Rheumatologist · Open · Closes 6 PM
DirectionsBookCall
L
“"Dr. Your Name explained my labs in plain English."”
Dr. Your Name Rheumatology
OverviewReviewsAbout
4.9
★★★★★
286 reviews
5
4
3
2
1
J
James T.
Local Guide · 18 reviews
★★★★★ 2 weeks ago
“"Finally, a doctor who connected all my symptoms."”
Response from the owner · 1 week ago
Thank you, James. It was a privilege to care for you.
P
Priya S.
4 reviews
★★★★★ a month ago
“"Easy booking, and nobody rushed me."”
dryourname.rheum
DY
512
posts
48.6K
followers
214
following
Dr. Your Name, MD
Rheumatologist
RA · Lupus · Psoriatic arthritis · Gout
Autoimmune and infusion care · [Your City]
dryourname.com
FollowMessageBook
RA
Lupus
Gout
Infusions
Your ANA, explainedMeet Dr. Your NameAsk the rheum doc
FollowingFor You
What a positiveANA really means
DY+
24.1K
812
3,401
1,207
@dryourname.rheum
Morning stiffness: when to get checked. #rheumatology #askadoctor
original sound · Dr. Your Name
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Rheumatology, explained
Your positive ANA, explained
4:12 / 11:38
Your positive ANA, explained, Explained by a Rheumatologist
48K views · 3 weeks ago ...more
DY
Dr. Your Name
48.2K subscribers
Subscribe
3.1KShareSaveClip
Comments 214
RThis made me so much less nervous about my surgery next week.
BIOLOGICS: WHAT TO EXPECT8:41
Biologics: what to expect
Dr. Your Name · 21K views
Dr. Your Name
Rheumatology
Your portraitAccepting new patients
4.9★★★★★
286 Google reviews
+
Board-Certified · [Your City]
Autoimmune answers, explained clearly.
TUE15
Next available
10:30 AM consult
Book
Board certifiedSame-week visitsTelehealth
RALupusGoutInfusions
aAdryourname.com
AI Search
ChatGPTGeminiClaudePerplexity
What does a positive ANA mean?
Searched 9 sites
Based on patient reviews and published credentials, these are frequently recommended:
1. Dr. Your Name, MD (Rheumatology). A trusted rheumatologist in [Your City], known for careful diagnosis and modern biologic care.
dryourname.comGoogle ReviewsYouTube
Ask anything
Tuesday
9:41
✓
Bookingsnow
New patient visit confirmed
Dr. Your Name, Thursday at 10:30 AM.
Messages1m
Dr. Your Name's Office
Hi Sarah, we can't wait to meet you. Here's what to bring on Thursday.
Thu16
Calendar2m
Added to your calendar
Consultation with Dr. Your Name, 10:30 AM
Google Search

They search.
You are the first name.

Top of Google when patients search “rheumatologist near me”.

AI Search

They ask AI.
It recommends you.

ChatGPT, Gemini, Claude and Perplexity cite your site, reviews and videos.

Google Reviews

They read reviews.
Every one is answered.

Hundreds of 5-star stories, each with a personal reply.

Instagram

They check your profile.
It earns trust.

Results, FAQs and recovery stories that feel like you.

TikTok

They watch a short.
You become the expert.

Short videos that get discovered by patients near you.

YouTube

They watch the long answer.
The fear fades.

Explainers patients watch before they ever pick up the phone.

Google Maps

They look you up nearby.
You are right there.

Top 3 in the map pack, open now, one tap to call.

Your Website

They land on your site.
It books the visit.

Fast, clear and built to turn a visit into a consult.

Booked

Booked.
All you do is provide the care.

Confirmations, reminders and prep handled for you.

Our Only Goal

Qualified patients walking into your practice. Everything it takes to get there, we do.

Not one digital touch point missed. Not one potential patient lost.

Every service a practice needs. Under one roof.

Hover a category to see what's insideTap a category to see what's inside

  • A name, a story and a look patients remember after one scroll.

    • Personal brand strategy
    • Name and tagline
    • Signature method naming
    • Logo and visual identity
    • Brand guidelines
    • Doctor bio and story
  • We find the best local crew to shoot at your practice. Then we take charge of every edit and keep your assets ready.

    • On-site shoot, with the best local crew we find for you
    • Editing and post-production
    • Cinematic clinic films
    • Patient story videos
    • Short-form reels
    • Before and after galleries
    • Podcasts, yours and guest spots
    • Educational blog
  • Every platform posted, answered and grown, every single week.

    • Instagram
    • Facebook
    • TikTok
    • YouTube channel
    • LinkedIn
  • Paid campaigns aimed at the patients you actually want to treat.

    • Google Search Ads
    • Local Services Ads
    • Meta Ads
    • YouTube Ads
    • TikTok Ads
    • Retargeting
  • Press, stage and five-star proof, so patients trust you before they meet you.

    • PR and media features
    • Speaking and conferences
    • Google reviews
    • Review replies
    • Healthgrades
    • Zocdoc
    • WebMD and Vitals
    • Yelp
    • RealSelf and specialty locators
  • Top of Google, the map pack and AI answers, for the searches that matter.

    • Google Business Profile
    • Google Search SEO
    • Google Maps local pack
    • Apple Maps and Bing Places
    • YouTube search
    • Answer Engine Optimization (AEO)
    • Generative Engine Optimization (GEO)
    • ChatGPT, Gemini, Claude and Perplexity answers
    • Google AI Overviews
    • Schema and structured data
    • FAQ content built for AI answers
  • A site that looks like you and books like your best front desk.

    • Personal brand website
    • Treatment landing pages
    • Online booking
    • AI chat assistant
    • Call tracking
    • SMS and WhatsApp
  • Every lead followed up, every patient reminded, every review requested.

    • Instant lead follow-up
    • CRM and pipeline
    • Appointment reminders
    • Review requests
    • Referral program
    • Email newsletter
    • International patient pages
    • Front desk call scripts
01 / 08

Brand Strategy

A name, a story and a look patients remember after one scroll.

  • Personal brand strategy
  • Name and tagline
  • Signature method naming
  • Logo and visual identity
  • Brand guidelines
  • Doctor bio and story
02 / 08

Content and Post-Production

We find the best local crew to shoot at your practice. Then we take charge of every edit and keep your assets ready.

  • On-site shoot, with the best local crew we find for you
  • Editing and post-production
  • Cinematic clinic films
  • Patient story videos
  • Short-form reels
  • Before and after galleries
  • Podcasts, yours and guest spots
  • Educational blog
03 / 08

Social Media

Every platform posted, answered and grown, every single week.

  • Instagram
  • Facebook
  • TikTok
  • YouTube channel
  • LinkedIn
04 / 08

Performance Marketing

Paid campaigns aimed at the patients you actually want to treat.

  • Google Search Ads
  • Local Services Ads
  • Meta Ads
  • YouTube Ads
  • TikTok Ads
  • Retargeting
05 / 08

PR and Reputation

Press, stage and five-star proof, so patients trust you before they meet you.

  • PR and media features
  • Speaking and conferences
  • Google reviews
  • Review replies
  • Healthgrades
  • Zocdoc
  • WebMD and Vitals
  • Yelp
  • RealSelf and specialty locators
06 / 08

Search, Maps and AI

Top of Google, the map pack and AI answers, for the searches that matter.

  • Google Business Profile
  • Google Search SEO
  • Google Maps local pack
  • Apple Maps and Bing Places
  • YouTube search
  • Answer Engine Optimization (AEO)
  • Generative Engine Optimization (GEO)
  • ChatGPT, Gemini, Claude and Perplexity answers
  • Google AI Overviews
  • Schema and structured data
  • FAQ content built for AI answers
07 / 08

Website and Booking

A site that looks like you and books like your best front desk.

  • Personal brand website
  • Treatment landing pages
  • Online booking
  • AI chat assistant
  • Call tracking
  • SMS and WhatsApp
08 / 08

Patient Journey

Every lead followed up, every patient reminded, every review requested.

  • Instant lead follow-up
  • CRM and pipeline
  • Appointment reminders
  • Review requests
  • Referral program
  • Email newsletter
  • International patient pages
  • Front desk call scripts

Getting to the top is the first step. Staying there, month after month is what we're built for. One practice or ten locations.

The Rheumatology Patient's Search Map

Every search an autoimmune patient makes. We've mapped them all.

From the first swollen joint or confusing lab result to "rheumatologist near me", we position you as the No. 1 choice at every step.

Noticing SymptomsSymptom
swollen finger jointsmorning stiffness lasting hoursjoint pain in multiple jointsbutterfly rash on facefatigue and joint painbig toe pain and swellingdry eyes and dry mouthswollen sausage finger
✓Symptom pages and video FAQs that meet patients at the first worry
Lab ResultsTesting
positive ana what does it meanana titer 1:160 speckledhigh rheumatoid factoranti ccp positiveelevated crp and sed ratehigh uric acid levelshla b27 positive meaning
✓Lab explainer pages that turn confusing results into booked visits
Ready to BookHigh intent
rheumatologist near mebest rheumatologist near merheumatologist accepting new patientslupus specialist near merheumatoid arthritis doctor near megout specialist near me
✓Google Business Profile, Maps and local SEO that put you first
Exploring TreatmentsTreatment
methotrexate side effectsbiologics for rheumatoid arthritishumira vs enbreljak inhibitors for raplaquenil for lupusbenlysta infusionkrystexxa for goutinfusion center near me
✓A clear page for every condition, medication and infusion you offer
Insurance and ReferralsCoverage
do i need a referral for a rheumatologistrheumatologist that takes medicarebiologic copay assistanceprior authorization for biologicshumira cost without insurance
✓Referral, coverage and copay pages that clear the path to a visit
The Wait ListAccess
how long to see a rheumatologistrheumatologist wait timerheumatologist with short waittelehealth rheumatologisthow to get seen by a rheumatologist faster
✓Honest access messaging that tells patients exactly how to get seen
Living With ItSupport
lupus flare symptomsanti inflammatory diet for raexercise with rheumatoid arthritispregnancy with lupushow to prevent gout flarespsoriatic arthritis and psoriasis
✓Ongoing education that keeps patients loyal and referring

Beyond Search

Search captures demand. Social creates it.

Autoimmune patients often spend years searching for answers before they find the right specialist. We put you in front of them on video and social, and in the AI answers they now trust.

YTYouTube
84%
of U.S. adults use YouTube (2025)
What patients watch
▶"Your positive ANA, explained"
▶"Biologics: what to expect"
▶"RA vs osteoarthritis"
✓Long-form explainers that answer every lab and medication question.
IGInstagram
51%
of U.S. adults use Instagram (2026)
What patients watch
▶Living with lupus, with consent
▶Infusion suite tour
▶DM: "Are you taking new patients?"
✓Reels, stories and a DM flow that turns followers into new patients.
TTTikTok
37%
of U.S. adults use TikTok (2026)
What patients watch
▶Symptom checklists
▶Myth vs fact on gout
▶Diagnosis journey stories
✓Short-form reach to patients still searching for a diagnosis.
fFacebook
70%
of U.S. adults use Facebook (2026)
What patients watch
▶Local lupus and RA groups
▶Video ads in your city
▶Messenger questions
✓Video ads and instant lead forms, followed up within minutes.
AIAI Search
Patients now ask AI before they ask a rheumatologist. If the answer doesn't name you, someone else gets the appointment.
✓AEO and GEO: clear, cited answers built so ChatGPT, Gemini and Google AI Overviews name you.
49%
of U.S. adults now use AI chatbots (2026)
60%
read the AI summary at the top of search results (2026)
34%
have used AI chatbots for health questions (2026)
What patients ask AI
"Who is the best rheumatologist near me?"
"What does a positive ANA mean?"
"Is my joint pain rheumatoid arthritis?"
"Are biologics safe for RA?"

Sources: Pew Research Center. Social platform use, 2026 (YouTube, 2025). Americans and AI, Feb 2026. AI chatbots and health, June 2026. Shares of all U.S. adults.

Premium Personal Brand

A premium personal brand that attracts patients who need expert autoimmune care.

Every touch point is covered, so you focus on what you do best: providing world-class care.

Neuromarketing, Applied

Neuromarketing principles, applied to attract the right autoimmune patients, first.

Every condition gets its own page, message and principle, built for how autoimmune patients actually decide.

Rheumatoid Arthritis

Your core long-term patient panel.

dryourname.com/rheumatoid-arthritis
Dr. Your NameAbout · Treatments · Contact
Morning stiffness that lasts for hours?
Early RA evaluation and modern treatment.
Book an RA EvaluationWatch the Process
Thin-SlicingOne signature symptom in the headline lets patients recognize themselves instantly.

How We Do It

Built in one month. Grown with you every day after.

We get to know your practice.

A deep-dive with you on your goals, your patients and your market, plus a full audit of everything you have online today.

↗Goals and ideal patient defined
↗Website, ads and profiles audited
↗Patient searches mapped

Launch is day one. We're with you every day after.

A dedicated team working on your brand every single day, for as long as you practice.

Every day
✓Spot trends and act on them
✓Content goes live
✓SEO, AEO and GEO that keep strengthening your brand
✓Ads monitored and tuned
✓Every inquiry followed up
✓Reviews answered
Every week
✓New reels and films
✓Campaign optimization
✓Lead quality check
✓Search ranking review
Every month
✓Growth report you can read in 5 minutes
✓New pages and articles
✓Strategy call with your team
Every quarter
✓Brand and market review
✓New campaigns and offers
✓Fresh shoot day
✓Next-quarter roadmap

Your Move, Doctor

Your story is worth it. We make sure it's delivered in the best way possible.

30 minutes. No fee. An honest look at what it takes to make you the rheumatologist your city talks about.

Apply for Strategy Call